SBWS Design is the creative work of

Sarah Beth Wiley Smith


An experienced, conceptual art director and designer working in the Bay Area, California and remotely across the country, Sarah Beth is known for her ability to bring creative energy and clarity to projects for large and small clients. As a hands-on designer, she is able to ideate & create new and modern concepts, but also work expertly within brand systems, successfully bringing print, online and video projects from concept to completion.

A FEW OF MY FAVORITE THINGS

WHAT FOLKS SAY


Sarah Beth is an exceptional art director. Her collaborative spirit, keen eye for detail, and unyielding determination to excel under tight deadlines truly set her apart. Sarah Beth's diverse skillset allows her to create captivating original art while seamlessly adapting to brand guidelines, consistently delivering fabulous work. Sarah Beth's presence on any team is guaranteed to be elevating. Her passion for her craft and unwavering commitment to excellence serve as an inspiring example to those around her.

Hans Forsman, Creative Director, Agency 360, Los Angeles


As an Interior Designer based in NYC, I have literally thousands of options at my fingertips of whom I could work with. The truth of the matter is, I have consistently kept returning to SBWS Design as my main graphic designer because Sarah Beth makes my projects better! She has helped me through several generations of my studio's website and a multitude of printed material. She not only takes my (at times) very specific direction well, she adds her own flavor. This makes my online presence and printed pieces more effective than I ever could have on my own. This results in more sales and a greater return on my graphic design investments. Sarah Beth is also so kind and patient, but don’t let that soft spoken voice fool ya! She is a design tiger with equal parts talent, true grit and the invaluable know-how to get the job done! She is always on time, and always goes the extra mile with grace and precision to meet my needs. 

Sam Simon, Owner Sam Simon NYC


I've worked with Sarah Beth for almost 20 years. She is talented and truly fun to work with, but she is also highly professional, on time, on budget and pays attention to every detail in a project. I can't endorse her more highly!

Rose Disanto, Disanto Design


As an Account Manager at The Boston Group, I worked with Sarah Beth for two years on almost every sales pitch, client project and internal project that I was involved with. In addition to the work she and I did together, Sarah Beth worked on many other major client projects and pitches - punching well above her weight in contributing to the agency's success. This all translated into hours of time and iterations of work-product well beyond what was required. Sarah Beth is obviously an incredibly talented designer, but more than that she is a top-notch communicator, coordinator and problem-solver - skills that are rare in creative people. Every minute that we worked together, Sarah Beth proved to be a capable, reliable partner and a truly lovely colleague.

Jennifer Grella, former Account Manager, The Boston Group


Sarah Beth is my first call whenever I need fresh ideas to pull an important project out of the well. Deep knowledge of a spectrum of media enables her to enter a process anywhere midstream and bring it to the finish line with verve and creative punch.

William Boardman, Senior Design Manager, Macmillan Learning


Sarah Beth is an extraordinarily capable graphic designer and creative director. She is a solid thinker who can create and execute the perfect graphic-editorial message. She is one of those creative leaders who can't turn it off, she is on, and on target, all the time. Delightful lady as well.

Ed Meek, Benefactor of the Meek School of Journalism, University of Mississippi


Sarah Beth is a brilliant and innovative artist. In addition to her visual skills, she is adept at marketing and public relations, among other skills.

William DeJournett, Academic Counselor at Tennessee Tech University College of Fine Arts


Craft. Originality. Care. Understanding. Attention to detail. Trustworthy work from a true talent. Pick all, because that’s what you’ll get with Sarah Beth.

Josh Silverman, Chair, MDes Program at California College of Arts


I worked with Sarah Beth for about a year on brand identity across multiple projects—The Ever Wonder, EarthDaze, Winged Migration, Field Day, and the Vallejo Kite Festival. Her strength is logo design: she delivers clear concepts, sharp iterations, and final marks that hold up everywhere from web to merch. Highly recommend for brand/ logo work.

Jacqueline Barsotti, Owner Suite Treatments & The Ever Wonder

My family!

Husband Loyd

and

our cat Fiona. Originally from Mississippi, and many years in Boston, we are now living in an adorable stucco beach house in California. We enjoy cooking out in our back yard, going to art & music shows, and playing a game of horseshoes now and then. Fiona mainly likes treats.