The Ever Wonder

A festive holiday illustration with a teal background featuring white decorative elements including holly leaves, berries, snowflakes, candy canes, stars, a Christmas tree with snowflakes, two reindeer, Santa's sleigh, and the words "the ever Wonder"
Event poster for the inaugural Solano County Mixer on November 6, 2025, from 6:00 to 8:30 pm at 3729 Sonoma Blvd, Vallejo, CA. Features speakers Chris Rico, Kohn Dwight, and Jen Mojica, with a welcome from Jacque Barsotti. Includes a QR code for reservation.

Challenge

A creative event organization needed a unified visual language across multiple public events, each with a different theme and audience. The brand required flexibility while maintaining a consistent identity.

Event poster for Vallejo Field Day with event details, date, and time, featuring icons of sports, food, and activities, under a green grass background.

Strategy

Develop a modular visual system using illustration, typography, and color variation to create distinct event personalities while maintaining overall brand cohesion.

Flyer for Earth Daze celebration on Saturday, April 26th, featuring stage schedule with activities like yoga, sound healing, and drum circle, along with details for free merchandise and passport program, along with colorful illustrations of animals, birds, and nature-themed designs.

Execution

• Established visual direction for the organization’s event campaigns

• Designed custom illustrations and graphic systems

• Created digital and print promotional assets

• Built visual frameworks for recurring events including Earth Daze, Glow Vallejo, Field Day, and the Vallejo Kite Festival and internal networking event The Mix

• Produced environmental graphics for public-facing installations

A colorful banner hanging from a streetlamp promoting the Glow Vallejo event on March 14th, from 6-9 PM at Centro de Vallejo, with colorful icons and a QR code, against a brick building and evening sky background.
Banner advertising the Vallejo Kite Festival hanging from a street lamp against a partly cloudy sky with trees in the background.

Impact

The visual system helped position the startup with a clear and professional identity during early growth stages while supporting consistent communication across investor and user channels. The credible brand has led to national television spots on Good Morning America and many influencer supporters.