FIELDS OF PLAY
AD CAMPAIGNS
I led the way on many ad campaigns for Raytheon, from pitch stage with writers to mock ups and revisions to final layout. Many of the technical terms were discussed and explained by our partner who worked for the DOD and provided access to imagery for use in our mock ups and sometimes finished ad.
FIGMA APP DESIGN
As Creative Director, working with the tech team as well as the marketing team to illustrate added connections within the app was a way of not only pitching to new partners, but providing graphic assets to be used when updating the app interface.
MACMILLAN PUBLISHERS
The ultimate challenge is graphically representing tech, and I’m up for it. I have worked with Macmillan Publishers on many college textbook covers where the skill is required. The job requires providing several ideas based on the content as fresh, on-brand designs.
