FIELDS OF PLAY
NURSE’S TOOLKIT
When filmmaker Shannon Cohn approached me for this project, she had already created her noted film, Endo What?, dedicated to educating about Endometriosis. She needed a nurse’s toolkit: a 12 page booklet to educate nurses and a factual poster to engage girls who might need help.
EPIDEMIC RESPONSE
Our client, Silverlink, provided many healthcare professionals with insight and information about their patients. During the H1N1 epidemic, they needed a dedicated site and informational one sheets to relay their data as a dedicated outreach program.
KNOW YOUR STATS
This interactive website launched in September as part of National Prostate Cancer Awareness Month. Sponsored by the American Urological Association (AUA) Foundation and the NFL, they have teamed up with prostate cancer survivor and Pro Football Hall of Fame member, Mike Haynes for the Know Your Stats campaign. The focus is to turn awareness into action by encouraging men to know their risks and make educated decisions using football as a metaphor. The campaign helped to save lives and drive the message of prostate health awareness on the local level with more than 500 participating hospitals across the nation.
BRAND DEVELOPMENT
Healthcare Source was one of the first healthcare companies I had helped build assets for, working with an existing brand led by talented art directors. We built many pieces starting with a wire frame and a website, advertising and trade show materials.
